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Caribbean Tourism Organisation Hosts Inaugural Leadership Strategy Conference

Barbados

For the first time, the Caribbean Tourism Organisation (CTO) is hosting a high-level leadership strategy conference, taking place in Barbados, October 8th – 11th, 2010. Ministers, commissioners and directors of tourism, as well as senior officials of all tourism-related industries, are scheduled to attend. The event coincides with the CTO elections where a new chairman will be elected and allied members will choose representatives for the CTO Board of Directors and Executive Committee.

In addition to workshops, this first-of-its-kind conference includes a keynote address by Willie Walsh, Chief Executive Officer of British Airways as well as presentations by fellow industry heavyweights, Henry Harteveldt, Principal Analyst of Forrester Travel Research Group, and renowned branding expert Tom Buncle.

“A conference of this calibre is a first in CTO’s history,” said Sylma Brown Bramble, CTO Director of Marketing. “Listening to the feedback from our partners and member nations at the CTO Council of Ministers Meeting in New York this past June underscored the importance of hosting an event of this magnitude; it is vital for the continuing evolution of our efforts to increase and improve tourism to the region.”

For information regarding registration and to receive updates about the CTO Leadership Strategy Conference, visit www.onecaribbean.org.


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